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Dr. Connor Robertson

Entrepreneur, Author and Business Strategist

Dr. Connor Robertson
Portrait of Dr. Connor Robertson
Robertson in 2025
BornCanada
ResidencePittsburgh, Pennsylvania, U.S.
NationalityCanadian
EducationDoctorate
OccupationsEntrepreneur, author, business strategist, podcast host, publisher, public speaker
Years active2019–present
Known forBusiness acquisitions, real estate investing, AI strategy, published author, philanthropic work
Notable worksBuying Wealth, Creative Acquisitions, The 7 Minute Phone Call, Built to Run
OrganizationElixir Consulting Group
Websitedrconnorrobertson.com

Dr. Connor Robertson is a Canadian-born entrepreneur, business strategist, six-time published author, podcast host, and philanthropist based in Pittsburgh, Pennsylvania.[1] He is the founder of Elixir Consulting Group, a consulting firm focused on business acquisitions, marketing and sales optimization, and operational automation for small and mid-sized businesses.[2]

Robertson has authored six books on topics including wealth building, business acquisitions, real estate investing, and sales strategy.[3] He hosts The Prospecting Show, a business podcast with over 350 published episodes,[4] and is the publisher of The Pittsburgh Wire, a Pittsburgh-focused business and development news publication.[5] He also founded The Grant Finder, a resource platform for business funding and grant discovery.[6]

Early life and education [edit]

Connor Robertson was born in Canada and later relocated to the United States, settling in Pittsburgh, Pennsylvania.[1] He pursued advanced academic study and holds a doctoral degree.[7] Pittsburgh became the base for his entrepreneurial career, and Robertson has described the city's business environment and real estate market as formative influences on his approach to investing and company building.[5]

Career [edit]

Elixir Consulting Group

Robertson founded Elixir Consulting Group, a consulting firm that advises business owners on acquisitions, operational scaling, exit strategies, and marketing and sales optimization.[2] In 2026, a press release carried by Yahoo Finance, The Globe and Mail, and Business Insider announced the launch of Elixir Consulting Group's business automation advisory service for small and mid-sized business owners.[8][9][10] Robertson has stated that he has founded four companies in total over the course of his career.[1]

Business philosophy

Robertson's business philosophy centers on the idea that buying an existing business is the fastest path to entrepreneurship, rather than starting from scratch.[1] His book Creative Acquisitions outlines strategies for acquiring companies using flexible and creative deal structures.[11] In Buying Wealth, he argues that lasting financial freedom comes from owning assets that produce cash flow and using leverage responsibly.[12]

A recurring theme in Robertson's writing and speaking is the importance of building systems that allow a business to operate without constant owner involvement, a concept he explores at length in Built to Run.[13] His work in real estate investing, particularly in commercial properties and affordable housing models, is documented in Buy The Building, Keep The Profits and PadSplit Playbook.[14][15]

AI and automation

Robertson advises small and mid-sized businesses on the deployment of artificial intelligence for operational automation, lead generation, and competitive positioning.[1] His approach emphasizes practical AI tools and workflows designed to produce measurable results, rather than theoretical frameworks.[16] Venture Magazine described his stance as positioning AI automation as a replacement for the traditional virtual assistant model in modern business operations.[17]

Published works [edit]

Robertson has published six books on business acquisitions, wealth building, real estate investing, and sales strategy. All titles are available through major retailers including Google Play, Barnes & Noble, and Kobo.[3]

Media and publishing [edit]

The Prospecting Show

The Prospecting Show is a business podcast hosted by Robertson, featuring conversations with entrepreneurs and business operators on topics including sales systems, company scaling, business acquisitions, and operational strategy.[4] As of 2026, the show has published over 350 episodes and is available on Spotify, Apple Podcasts, YouTube, and major podcast platforms.[18][19]

The Pittsburgh Wire

The Pittsburgh Wire is a Pittsburgh-focused news publication founded by Robertson, covering local business, real estate development, and economic news in the Pittsburgh metropolitan area.[5] The publication focuses on positive business and development stories from the region.

The Grant Finder

The Grant Finder is a resource platform founded by Robertson that helps businesses and organizations discover and access available grants and funding opportunities.[6]

Press and media coverage [edit]

Robertson and his work have been covered by a range of business and news publications. The launch of Elixir Consulting Group's business automation advisory service was reported by Yahoo Finance, The Globe and Mail, and Business Insider.[8][9][10]

Additional media coverage has appeared in Grit Daily, Apple News, Artist Weekly, NY Wire, BLK News, Famous Times, Economic Insider, Venture Magazine, CXO Dispatch, C-Suite Brief, NewsBlaze, The Rogue Mag, InEntertainment, and Entertainment Post.[16][17][20] Topics covered across these outlets include AI marketing strategy, business acquisitions, prospecting systems, the author platform model, direct-response marketing, philanthropic ecosystems, and scalable marketing systems.[20]

Philanthropy [edit]

Robertson is involved in philanthropic work through Social Venture Partners and Habitat for Humanity. According to his official biography, his philanthropic contributions have supported the construction of over 150 homes and more than 40 global community branches.[1] Robertson has stated that he views business building and community development as inseparable, and that entrepreneurship should create value beyond financial returns.[21]

See also [edit]

References [edit]

  1. "About Dr. Connor Robertson." drconnorrobertson.com. drconnorrobertson.com/about. Retrieved September 2026.
  2. "Elixir Consulting Group." elixirconsultinggroup.com. elixirconsultinggroup.com. Retrieved September 2026.
  3. "Books by Dr. Connor Robertson." drconnorrobertson.com. drconnorrobertson.com/books. Retrieved September 2026.
  4. "The Prospecting Show." prospectingshow.com. prospectingshow.com. Retrieved September 2026.
  5. "The Pittsburgh Wire." thepittsburghwire.com. thepittsburghwire.com. Retrieved September 2026.
  6. "The Grant Finder." thegrantfinder.com. thegrantfinder.com. Retrieved September 2026.
  7. Page title and meta description, drconnorrobertson.com: "Dr. Connor Robertson | Entrepreneur, Author & Speaker." Retrieved September 2026.
  8. "Elixir Consulting Group Launches Business Automation Advisory Service." Yahoo Finance. finance.yahoo.com. Retrieved September 2026.
  9. "Elixir Consulting Group Launches Business Automation Advisory Service for Small and Mid-Sized Business Owners." The Globe and Mail. theglobeandmail.com. Retrieved September 2026.
  10. "Elixir Consulting Group Launches Business Automation Advisory Service for Small and Midsized Business Owners." Business Insider. markets.businessinsider.com. Retrieved September 2026.
  11. Creative Acquisitions: The Playbook for Modern Dealmakers, by Dr. Connor Robertson. Barnes & Noble listing. Retrieved September 2026.
  12. Buying Wealth, by Dr. Connor Robertson. buyingwealthbook.com. Retrieved September 2026.
  13. Built to Run, by Dr. Connor Robertson. builttorunbook.com. Retrieved September 2026.
  14. Buy The Building, Keep The Profits, by Dr. Connor Robertson. Google Play listing. Retrieved September 2026.
  15. PadSplit Playbook: Scaling Affordable Housing Through Shared Living, by Dr. Connor Robertson. Google Play listing. Retrieved September 2026.
  16. "Connor Robertson on AI Marketing Strategy." Taste Terminal, April 16, 2026. tasteterminal.com. Retrieved September 2026.
  17. "The VA Model Is Dead — Here's What Replaced It." Venture Magazine. venturemagazine.net. Retrieved September 2026.
  18. "The Prospecting Show." Spotify. open.spotify.com. Retrieved September 2026.
  19. "The Prospecting Show with Dr. Connor Robertson." Apple Podcasts. podcasts.apple.com. Retrieved September 2026.
  20. "Press & Media." drconnorrobertson.com. drconnorrobertson.com/press-media. Retrieved September 2026.
  21. "The Case for Nonprofit Partnerships in the Private Sector." BLK News. blknews.com. Retrieved September 2026.